How to become a Personal Trainer in UK USA (Business Plan)

Personal Trainer Business

Do you have these questions in your mind?

  • How do I start a personal trainer business?
  • How profitable is a personal trainer business?
  • What are the skills required in the personal training business?
  • How much profit will you make in the personal trainer business?


In this article, you will find answers to all your questions. So please grab a cup of coffee, and let’s get started.

Table of Contents

Who is a Personal Trainer?

A Personal Trainer is a professional trainer hired to help clients achieve their fitness goals, including weight loss, strength training, toning, or overall health management.


They are responsible for planning workouts, acquiring the types of equipment, preparing routines and diet meals, and maintaining the regularity safety standards of the business.


A Personal Trainer Business is a significant part of modern culture & is profitable; congratulations on your decision to start this business.  


Popular Personal Trainers you may want to consider learning about:


  • Tony Horton (USA)
  • Harley Pasternak (USA)
  • Joe Wicks (UK)
  • Chloe Madeley (UK)
  • Nick Mitchell (UK)

For example, the personal training industry was estimated to be around $9.6 billion in the United States in 2019. As a result, the number of personal trainers in the US has also been increasing.

In the United Kingdom, the personal training market was valued at £8.5 billion in 2019 and is expected to grow at a CAGR of 4.5% during 2020-2025.

Personal Trainer Business

Pros and Cons of a Personal Training Business 

Pros of a Personal Trainer Business

  • Flexible hours
  • They stay physically fit
  • Rewarding
  • Control over your potential earnings
  • Easy Clientele
  • Excellent Pay
  • Getting to Do What You Want


Cons of a Personal Trainer business

  • Odd hours
  • Lack of benefit
  • Lack of job security
  • Harder as you get older
  • Possibility of Getting Sued
  • No Holiday Pay
  • Burnout
  • People Pleaser

You should use well planned workouts with correct diet plans; while also keeping in mind of any health issues your client may have.

Personal Trainer Business

Types of Personal Training Businesses 

There are several types of personal trainers, each with unique characteristics and responsibilities. 

1. In-home personal training:
In this business, you visit clients in their homes to provide personal training services. These are for clients who prefer to work out in their own space or have busy schedules.

2. Studio personal training:
Renting a small studio space and offer personal training services to clients there is a good option if you prefer a dedicated space for your training business.

3. Online personal training:
Training services remotely via video call or online coaching can be a flexible option for you and your clients, allowing you to work with clients from anywhere.

4. Mobile personal training:
Mobile personal training involves traveling to different locations to provide personal training services, including parks, community centers, or clients’ homes.

5. Group personal training:
Training services to small groups of clients rather than one-on-one sessions can be a cost-effective option for clients and a fun way to work with others.

6. Specialty personal training:
Specialty personal training focuses on sports performance, post-rehabilitation, or senior fitness can be a good option for trainers with particular expertise or interest.

7. Corporate wellness:
Training services to employees as part of their wellness programs can be a good option for trainers who enjoy working with groups and helping to promote healthy lifestyles in the workplace.

8. Boot camps:
Training sessions in a boot camp format, are held outdoors or in a gym. This is a challenging and intense way for clients to work out and can be a fun and dynamic option for trainers.

Investment required to start a Personal Trainer Business

Starting a Personal Training Business have moderate expenses, depending on how big you want your business to be. The startup can cost you anywhere from between 5K to 50K. 


Startup costs for a personal trainer business depend upon various factors:


  • Type of gym you aspire to accommodate (depends on location)
  • Variety of services you plan to offer
  • The staff you plan to hire/ team size
  • Type and size of clients
  • Advertising tools and channels
  • Various types of equipment needed
  • Gym equipment
Personal Trainer Business

How much does a Personal Trainer makes?

As the importance of health & fitness increases, the need for a personal trainer has also risen at a significant rate. 


While the price of a personal trainer, depends on the location, qualifications and his status, most of the times it may also come down to the scarcity of personal trainers as a whole. The lesser the number of trainers, the higher the demand will be.


In the United States, an average Personal Trainer makes around $30K-$90K per year. While In United Kingdom, an average Personal Trainer makes around £15K-£25K per year.


Popular personal training organisations:


United States:


  • National Academy of Sports Medicine
  • American College of Sports Medicine
  • National Council on Strength and Fitness
  • American Council on Exercise
  • International Sports Sciences Association


United Kingdom:


  • Register of Exercise Professionals
  • The National Register of Personal Trainers
  • The Training Room
  • YMCA Awards
  • Premier Global


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Personal Trainer Business

Types of Personal Trainers

As a Personal Trainer, it’s always recommended to choose a specific field or niche you can associate yourself with. 

Some of those types of trainers are as follows:

1. General Personal Trainer:
This personal trainer is a professional working with clients of all fitness levels to achieve their health and fitness goals, and may work in one-on-one or group settings

2. Performance Coach:
This personal trainer specializes in helping athletes and high performance individuals in a specific sport or activity, by using different techniques to help clients achieve peak performance.

3. Rehabilitation Trainer:
This personal trainer specializes in helping in the recovering of clients who have an injury, recently undergone physical therapy or have chronic conditions that affect their mobility and function.

4. Special Population Trainer:
This Personal Trainer specializes in working with specific population such as elderly, pre/post-natal women, children, people with diabetes, arthritis, back pain or any other specific condition.

5. Nutrition Coach:
A nutrition coach helps clients achieve their health and fitness goals by providing them with nutrition education and meal planning, and an ongoing support and accountability to help them make sustainable dietary changes.

Personal Trainer Business

7 Tips for upcoming Personal Trainer 

Starting a career as a personal trainer can be exciting, but it can also be overwhelming, especially if you are new to the field. 

Some tips to help you succeed as a new personal trainer:

  • Have a strong foundation in anatomy, exercise physiology, and nutrition
  • Choose a reputable certification program 
  • Attend events and join organizations to meet other trainers and clients
  • Create a website and social media presence to showcase your services
  • Always be punctual, respectful, and prepared for your sessions
  • Keep learning and current on industry best practices and new developments 
  • If need of advice, contact more experienced personal trainers for guidance.
Personal Trainer Business

Levels of a Personal Trainer

The level system for personal trainers indicates education, experience, and expertise. This may vary depending on the organization or certifying body that is providing the certification. 


However, the levels can be broken down as follows:


Level 1: Basic knowledge and understanding of fitness

This level gives the ability to lead clients through basic exercises and design basic workout plans.


Level 2: Intermediate knowledge and understanding of fitness

Trainers at this level can design more advanced workout plans and work with a wider range of clients, including those with specific goals or health conditions.


Level 3: Advanced knowledge and understanding of fitness

Trainers at this level can design highly specialized workout plans and work with elite or professional athletes.


Level 4: Expert knowledge and understanding of fitness

Trainers at this level can conduct research and contribute to the field through publications or presentations.


Level 5: Mastery level

Trainers at this level can train and mentor other personal trainers and work at the highest level of the fitness industry.


*Please note that this is general information; the level system may vary among countries and certifying bodies.*

Here is a list of essential tools that every personal trainer should have:

1. Resistance bands
2. Dumbbells
3. Medicine ball
4. Kettlebells
5. Resistance loop bands
6. Foam roller
7. Yoga mat
8. Water bottle
9. Timer
10. First aid kit
11. Heart rate monitor
12. Skipping rope
13. Balance board
14. Suspension trainer
15. Stability ball

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Personal Trainer Business

Personal Training Business SOP 

Standard operating procedures (SOPs) for a personal training business could include the following:

1. Client intake and assessment:
Outline the process for new clients, including initial consultations, goal setting, and assessments of clients’ fitness levels and any health considerations.

2. Training sessions:
Describe the process for conducting training sessions, including warm-ups, cool-downs, and any necessary equipment setup or cleanup.

3. Client communication:
Communicate with clients on how and when to schedule sessions, provide feedback and progress updates, and handle any issues that may arise.

4. Payment and billing:
Detail the process for collecting payments and issuing receipts, as well as any policies on late payments or cancellations.

5. Marketing and sales:
Outline your strategies and tactics to attract and retain clients, including advertising, promotional materials, and sales techniques.

6. Data management:
Describe how you will track client progress, manage schedules, and maintain records of clients’ personal and payment information.

7. Professional development:
Establish a plan for continuing education and professional development, including setting goals for learning and staying current on best practices.

Personal Trainer Business

Service Checklist of a Personal Trainer

Many clients also seek out their personal trainers for more all-encompassing wellness guidance, such as pointers on stress management and nutrition. 

Here is a list of things you are going to consult as a Personal Trainer:

  • Nutritional supplements and athletic performance.
  • Nutrition before and after exercise.
  • Management and planning of the diet.
  • Evaluation and assessment of athletes.
  • Periodization plus sustained athlete growth.
  • Strength and Conditioning programs. 
  • Planning customized strength and conditioning workouts.
  • A suitable warm-up for strength training.
  • Lengthening.
  • Mobility and activation.
  • Injury avoidance.
  • Post-injury rehabilitation.
  • Stress reduction.
Personal Trainer Business

Service Rate card for a Personal Training Business

Service Rate Cards for a Personal Training Business are:


1. Class fees:

Consider a set time to be one session and accept payment following that

  • Price per 30-minute session: $25 to $50.
  • Price per hour session: $40 to $70 
  • Price for a 90-minute appointment: $60 to $100


Increase your hourly rate if you are training clients at their homes 


2. Monthly subscriptions:

$250 to $400 is the price range per month.


3. Package classes:

Give people who register for multiple classes at once discounts.

For instance, 10%- 20% discounts on the corresponding class packages can be provided to individuals who collectively pay for 5, 10, or 15 classes.


4. Packaged in groups:

Discounted rates can be provided when a group asks you for your services.

These can be anywhere between 5% and 20%.

The following are some things that could have an impact on how much you charge for personal training sessions:

1. The region or local rate in the area where you reside.
2. How wealthy is the neighbourhood where you work is.
3. If you're going to charge by the session or an hour.
4. Whether the session is for a small group or one-on-one.
5. Your level of knowledge and credentials.
6. Your standing.
7. How well you promote yourself.
8. Your target market.
9. The extent to which your fixed costs are fixed.


With your passion for fitness and expert knowledge, you can build a thriving personal training business that empowers others to reach their fitness goals. 

Your dedication to staying up-to-date on the latest trends and delivering top-notch service will create a loyal client base and establish you as a respected leader in the industry. 

So don’t hesitate, turn your dream of owning a personal training business into a reality and start helping others achieve their best selves.

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The Disabled Personal Trainer | UNILAD – Original Documentary – YT Channel ‘UNILAD’

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A. Key qualifications and skills needed to be a personal trainer:

  • Education in a field related to health, fitness, or exercise science.
  • Certification from organization, such as NASM, ACE, or NSCA.
  • Knowledge of designing safe and effective exercise programs.
  • Excellent communication and interpersonal skills.
  • Good problem-solving skills and the ability to adapt to change.
  • Physical fitness to demonstrate proper exercise technique.

A.  The profitability of a personal training business depend on a variety of factors, including the market, the trainer’s experience and reputation. 

Trainers that can build strong client base and are experts in their field may be able to earn a good income from their business. 

A. Steps you can follow to start your own personal training business:

  • Obtain the necessary education and certification
  • Determine your target market
  • Develop a business plan
  • Set up your business
  • Establish a pricing structure
  • Market your business
  • Build a client base
  • Stay up to date

A. The levels as a Personal Trainer can be broken down as follows:

Level 1: Basic knowledge and understanding of fitness

Level 2: Intermediate knowledge and understanding of fitness

Level 3: Advanced knowledge and understanding of fitness

Level 4: Expert knowledge and understanding of fitness

Level 5: Mastery level

*Please note that this is general information; the level system may vary among countries and certifying bodies.*

A. The roles and responsibilities of a personal trainer are as follows:

1. Assessing clients’ fitness levels
2. Developing exercise programs
3. Demonstrating exercises
4. Motivating clients
5. Monitoring progress
6. Advising on nutrition
7. Staying up to date with latest research
8. Keeping records
9. Continuously educating themselves
10. Providing emergency

*This general information and may vary depending on the trainer, employer and the setting where the personal trainer operates*


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