How to become a Motivational Speaker in UK USA (Business Plan)

how to become motivational speaker

Do you have these questions in your mind?

  • How to become a Motivational Speaker?
  • How much can I earn as a Motivational Speaker?
  • What are the skills required in becoming a Motivational Speaker?
  • How much profit will you make as a Motivational Speaker?


In this article, you will find answers to all your questions. So please grab a cup of coffee, and let’s get started.

Table of Contents

Who is a Motivational Speaker?

A motivational speaker is a person who delivers speeches or presentations to inspire and encourage an audience to take action or change their lives in some way.


Motivational speakers may come from various backgrounds, including business, sports, entertainment, and personal development. In addition, they may use multiple techniques to inspire their audiences, such as storytelling, humour, and unique experiences.


Motivational speaking is a powerful tool for inspiring and empowering individuals to make positive life changes. If you have a passion for helping others, a unique story, and the ability to communicate effectively, you may be well-suited to a career as a motivational speaker.


Whether you’re just starting or looking to take your speaking career to the next level, this guide will provide valuable insights and advice to help you reach your 

Market Insight: According to some reports, the U.S. Motivational speaking industry has an overall value of around $1.9 billion and its growing at the CAGR rate of 2.3%.

how to become motivational speaker

Types of Motivational Speakers 

There are several types of Motivational Speakers, each with unique characteristics and responsibilities. 


1. Inspirational speakers: 

They focus on inspiring and encouraging their audience to pursue their dreams and overcome challenges.


2. Life coaches: 

They help individuals set and achieve personal and professional goals through guidance, accountability, and support.


3. Business motivational speakers: 

They focus on inspiring and educating business leaders, entrepreneurs, and employees on business-related topics such as leadership, sales, marketing, innovation, and more.


4. Sports motivational speakers: 

They use stories and experiences from their careers as athletes to inspire and motivate people in various aspects of their lives, such as teamwork, perseverance, goal-setting, and more.


5. Health and wellness motivational speakers: 

They focus on inspiring and educating individuals on healthy habits and lifestyles, such as nutrition, exercise, stress management, and more.


6. Educational, motivational speakers: 

They focus on inspiring and motivating students and teachers to reach their full potential and pursue their education and career goals.


7. Personal development motivational speakers: 

They help individuals grow and develop by addressing personal challenges and providing tools and strategies for self-improvement.


8. Spiritual motivational speakers: 

They inspire and motivate individuals through spiritual and religious teachings, emphasizing the importance of inner peace, personal growth, and connecting with a higher power.


9. Humorous motivational speakers: 

They use humour to engage and motivate their audience while addressing important personal and professional topics.

how to become motivational speaker

Pros and Cons of being a Motivational Speakers 

Pros of a Motivational Speakers 

  • Personal fulfillment
  • Opportunities for growth and development
  • Financial rewards
  • Flexibility
  • Opportunities to network
  • Chance to share expertise
  • Potential for personal growth

Cons of a motivational speaker

  • High level of competition
  • Intense travel schedule
  • Pressure to deliver
  • Rejection and criticism
  • Financial insecurity
  • Reputation management


Investment needed for being a Motivational Speaker

If you want to become a motivational speaker, you may have moderate expenses depending on how big you want your business to be. The startup can cost you anywhere from $5K to $50K. 


Here are some of the costs that a motivational speaker may incur:


1. Training and development: 

Some motivational speakers may invest in public speaking training or coaching programs to develop their skills and refine their message.


2. Marketing and branding: 

Creating a personal brand and marketing oneself as a motivational speaker can be expensive, especially if a speaker chooses to work with a public relations firm or invest in advertising and promotional materials.


3. Travel and accommodations: 

Motivational speakers must frequently travel to different locations to give talks and presentations. The costs of travel, accommodation and transportation can add up quickly.


4. Equipment: 

A motivational speaker may need to invest in equipment such as a laptop, microphone, sound system, or lighting equipment to deliver high-quality presentations.

how to become motivational speaker

How much does a Motivational Speaker Makes?

The average income of a motivational speaker can vary greatly based on factors such as their experience, reputation, and demand. Some speakers earn just a few thousand dollars per engagement, while others command fees in the hundreds of thousands or even millions of dollars. 

According to a report, the average speaking fee for a top motivational speaker can range from $10K to $50K per engagement, with some top speakers earning more than $100K for a single event.

Here is the general outlook of how much speakers make per engagement: 

  • Beginners: $0 – $1000
  • Average: $1000 – $2500
  • Good: $2500 – $5000
  • Established: $5000 – $10,000
  • Authority: $10,000 – $50000+ 

Market Insight: One of the most inspiring and motivational speaker in the world, Tony Robbins has a net worth of $600 million dollars.

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how to become motivational speaker

Step-by-step guide when starting your Motivational Speaking Journey

When starting your journey as a Motivational Speaker, here are steps that may help you in this journey:


1. Develop your message and find your niche: 

Start by figuring out what you want to motivate others about and your unique perspective. This will help you stand out from other motivational speakers and make you more appealing to potential clients.


2. Hone your public speaking skills: 

Practice speaking in front of an audience, whether a small group of friends or a local community. Take courses or workshops to improve your skills, and consider hiring a public speaking coach.


3. Build a portfolio of speaking engagements: 

Look for speaking opportunities, such as community events, schools, or local businesses. Offer to speak for free or at a reduced rate to build your portfolio and get your name out there.


4. Network with event planners and organizations: 

Attend industry events and connect with event planners, organizations, and other motivational speakers. Offer to speak at their events or provide testimonials for their services.


5. Create a solid online presence: 

Build a professional website and use social media platforms to promote your brand and connect with potential clients. Offer free resources or tips to help establish your expertise and reputation.


6. Get professional support: 

Consider hiring a coach or mentor to help you develop your skills and grow your business. In addition, seek opportunities to attend motivational speaking conferences and events to network and learn from other successful speakers.

TIP: You should undertake extensive research on the market niche in which you think you can motivate people in and sell those services accordingly.

how to become motivational speaker

Skills you may need to become a Motivational Speaker

Here are some skills you may need to become a Motivational Speaker:


1. Communication Skills: 

The ability to articulate your message clearly, connect with your audience, and engage them in your statement is vital to being a successful motivational speaker.


2. Storytelling: 

Influential motivational speakers can use stories and anecdotes to illustrate their points and make their message more memorable and impactful.


3. Empathy: 

The ability to understand and connect with your audience on an emotional level is crucial for a motivational speaker. It allows you to deliver your message in a way that resonates with your audience and inspires them to take action.


4. Confidence: 

A motivational speaker needs the confidence to command a room, engage an audience, and inspire them to take action.


5. Preparation and Organization: 

Preparation and organization are critical for a motivational speaker to deliver a polished, professional presentation. This includes researching your topic, preparing your materials, and being organized in your delivery.


6. Positive Attitude: 

A positive attitude and upbeat energy can be infectious and help engage your audience. Therefore, motivational speakers should exude positivity and encourage their audience to adopt a similar outlook.


7. Self-improvement: 

Motivational speakers should continuously work on personal growth and development to better inspire and motivate others.

how to become motivational speaker

Things to include in your Motivational Speeches

Here are some things you can include in your motivational speeches:


1. Personal stories and experiences: 

Personal stories and experiences can humanize your message and connect with your audience on an emotional level.


2. Statistics and facts: 

Use statistics and facts to support your message and help your audience understand the importance of your message.


3. Real-life examples: 

Provide real-life examples and case studies to illustrate your message and make it more relatable to your audience.


4. Humor: 

Humour can help to lighten the mood and make your message more memorable. However, use humour judiciously, and ensure it’s appropriate for your audience and topic.


5. Interactive activities: 

Engage your audience through interactive activities such as role-plays, quizzes, or group discussions.


6. A call-to-action: 

Finish your speech by providing a clear call to action for your audience. Please encourage them to take specific steps to apply what they have learned from your message.


7. A clear structure:

Make sure your speech has a clear structure and follows a logical flow. This will help keep your audience engaged and make it easier for them to follow your message.

how to become motivational speaker

Marketing tips you can use as a Motivational Speaker 

However, Sure, here are the six critical points for marketing yourself as a motivational speaker:


1. Develop a professional website: 

Create a website that showcases your portfolio, message, and speaking experience.


2. Utilize social media: 

Use social media platforms such as Facebook, Twitter, Instagram, and LinkedIn to reach a wider audience and promote your services.


3. Network with industry professionals: 

Attend events and connect with event planners, speaker bureaus, and other industry professionals to find speaking opportunities.


4. Offer a free speaking engagement: 

Offer a free speaking engagement to showcase your skills and build your reputation.


5. Develop a professional speaker’s reel: 

Create a video that showcases your speaking style, message, and engaging delivery.


6. Reach out to past clients: 

Reach out to past clients for testimonials and referrals, and use word-of-mouth marketing to promote your services.

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how to become motivational speaker

Tips on staying Motivated as a Motivational Speaker!

Here are some tips to help you stay motivated as a motivational speaker:

1. Set goals: 

Define your short-term and long-term goals as a motivational speaker. This will give you a sense of direction and purpose and help you track your progress and success.


2. Stay connected to your passion: 

Remember why you became a motivational speaker in the first place and what drives and inspires you. Then, stay connected to your passion by continuously learning, reading, and growing as a speaker.


3. Surround yourself with positive people: 

Seek relationships with people who support and inspire you and are also passionate about personal growth and development.


4. Celebrate your successes: 

Acknowledge and celebrate your achievements and successes, no matter how small they may be. This will help you maintain a positive and motivated mindset.


5. Take care of your physical and mental health: 

Taking care of your physical and mental health is crucial for staying motivated and energized. Exercise regularly, eat well, get enough sleep, and seek support if you need it.


6. Get feedback: 

Seek feedback from your audience, peers, and mentors to understand what you’re doing well and what you need to improve. This will help you stay motivated and grow as a speaker.


7. Continuously learn and grow: 

Stay curious, continue to learn and grow, and never stop developing your skills and knowledge. This will help you stay motivated, relevant, and impactful as a motivational speaker.


By following these tips, you can stay motivated and inspired as a motivational speaker and continue positively impacting others.


Here are some of the top motivational to keep you inspired:

  • Tony Robbins
  • Oprah Winfrey
  • Eric Thomas
  • Les Brown
  • Jay Shetty


Pursuing a career as Motivational Speaker is a good idea; the profits are rewarding. First, however, you need to analyze your capabilities and limitations & there is no restriction to growing.


Remember, with creativity, innovation, hard work, dedication, perseverance, and a solid personal brand, you can achieve great heights in this career.


The rewards and fulfilment that come with achieving the status of a speaker that is out there motivating the world are out of this world.

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Handpicked inspirational Youtube videos for you

4 Tips To IMPROVE Your Public Speaking – How to CAPTIVATE an Audience – YT Channel ‘Motivation2Study’ 


A Day In The Life Of A Public Speaker & Trainer • 2016 World Champion of Public Speaking – YT Channel ‘Darren Tay’

A. A motivational speaker is a person who delivers speeches with the goal of inspiring and motivating an audience to make positive changes in their life, work or personal goals. 

A. Some of the qualities you may need to become a motivational speaker are:

  • Confidence
  • Passion
  • Strong communication skills
  • Empathy
  • Positive attitude
  • Ability to connect with the audience
  • Storytelling skills
  • Relevant life experiences or expertise

A. Some steps that may help when starting your Motivational Speaking Journey:

  • Develop your message and find your niche
  • Hone your public speaking skills through practice and training
  • Build a portfolio of speaking engagements
  • Network with event planners, organizations and other speakers
  • Create a strong online presence with a website and social media profiles
  • Get professional support, such as coaching or mentorship, to help develop your skills

A. The fee for a motivational speaker varies depending on their experience, reputation and demand. On average, the fee can range from a few thousand dollars to tens of thousands of dollars per engagement. 

A. Here are some things you should include in your motivational speech:

  • A clear and inspiring message
  • Personal anecdotes or stories to connect with the audience
  • Practical tips or advice that can be applied in the audience’s personal or professional life
  • A call to action that motivates the audience to take action towards their goals
  • Engaging visuals or props to enhance the delivery of the message.

A. Some ways you can market yourself as a motivational speaker are as follows;

  • A clear and inspiring message
  • Personal anecdotes or stories to connect with the audience
  • Practical tips or advice that can be applied in the audience’s personal or professional life
  • A call to action that motivates the audience to take action towards their goals
  • Engaging visuals or props to enhance the delivery of the message.
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